Summer Favorites

Jelly is a forever helpful friend who is always ready to give you a hand - or seven. When it is time to cuddle up and go to sleep Jelly will provide endless hugs with its many arms. The cute and cuddly jellyfish will be a loyal companion during playtime and a safe friend to hold hands with at sleepovers.

Jelly is a forever helpful friend who is always ready to give you a hand - or seven. When it is time to cuddle up and go to sleep Jelly will provide endless hugs with its many arms. The cute and cuddly jellyfish will be a loyal companion during playtime and a safe friend to hold hands with at sleepovers.

Babies can lay comfortably on the soft Deer friends Sensory play mat and enjoy the many activities and stimulating features. A play blanket that is perfect for tummy time practice, playing with the fun toys and later sitting up to play with. 

The Deer friends teether set made of 100% food grade silicone comes in fun shapes and colours. The different textures help soothe itchy gums when your baby is teething. The teethers are dishwasher safe and can be sterilized.

A set of two swaddles decorated with the cute Sea friends print with Wally the whale, Jelly the jellyfish and ocean life elements. The soft organic muslin swaddles are comfortable, breathable and cute - a baby essential for every new parent! Wrap your baby for comfort and sleep in a large swaddle with Jelly and Wally. By swaddling your baby you imitate the safe environment from the mother's womb and prevent the baby from flailing their arms and legs and waking up too soon during naptime. A cute set of swaddles in tones of mustard, green, blue, powder and beige. The swaddles are washable at 60 °C and soften more with every wash. The cozy waffle look they get after wash is a natural quality of the material.

Welcome under the sea! Dive into a soft bathrobe in multi-layered organic muslin cotton with a cute gender neutral Sea friends print. Get your little one dry and warm after bathtime or snuggle up in the comfy robe and cozy hood on slow weekend mornings. The kids bathrobe is lightweight, smooth on the skin, easy to move around in and the muslin cotton will soften even more when washed. The practical tie-belt and poppers make sure it is a good fit. The snug and soft sandy beige bathrobe is decorated with Wally the whale and Jelly the jellyfish and cute ocean elements; shells, coral reef and sea stars in tones of powder, blue, mustard and green.

Puffee keeps pacifiers close by and joins tiny sleepy heads when it's time to head off to dreamland. Little fingers can find comfort in Puffee’s soft fins, explore the colourful tags or feel the different textures and stitching. The friendly pufferfish will be a familiar sleeping companion for your baby and make sure no pacifiers float away. The Cozy keeper has a practical Velcro clip and an elastic loop to attach pacifiers both with and without handles.

Swedish Linen crib sheet are designed to get your baby's bed nice & comfy to maximize the chances for a good all-night’s sleep and some well-deserved zZz’s. Swede dreams!

100% organic cotton percale. GOTS certified.

Welcome under the sea with Sea friends Jelly and Wally and dive into an ocean of soft multi-layered muslin bath textiles. Wrap and dry your little one in a cozy hooded towel after bathtime. The soft bath towel is lightweight, smooth on the skin and will soften even more when washed.

Welcome to the world of Jelly and Wally's sea friends. Light and comfortable bathing poncho is a great replacement for a towel. A baby towel can slip off the shoulders, unlike a poncho like this. The hood helps keep the warmth which everyone knows likes to escape through the head. Bath poncho made of muslin, which material becomes softer with each wash. Press-studs in the armpit area make the poncho even tighter and keep it from twisting. A bathing poncho wrapped with a ribbon, perfect as a gift.